AI
Human creativity in the new world of AI
There is no turning back the clock, and when useful, I am not opposed to leveraging AI for certain tasks. That being said, the designs I create are a product of ideation, experimentation, and iteration. Generating a design from a prompt is often the exact opposite. I appreciate AI for cutting down on repetitive tasks, but creating the best results still requires some human creativity.
Process
A workflow that leads to the desired outcome
Getting all the necessary information and a proper briefing is just the basic requirement in the design process. To get the best result with the least amount of edits after delivery we need to have dedicated feedback loops and strict sign off dates for crucial steps in the process.
contact
Happy to hear from you
Wether you have a pending project that you would like to discuss or just want to get to know me and my work better, drop me a line, I'm here for you.


